Transform experiences.
Align with your users.
We help organizations bridge the gap between user needs, business strategy, and AI transformation through expert UX research and strategic alignment.
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About UX's Consulting
Strategic clarity for complex systems
UX's Consulting is a boutique strategy firm founded by Amélie Steenput, combining deep expertise in user experience research with strategic business alignment.
We work with organizations navigating complexity whether in energy,telecom, B2B technology, or enterprise systems helping them structure meaningful customer journeys, build capable UX teams, and prepare for AI-ready transformation.
Our approach is human-centered, evidence-based, and pragmatic. We don't just deliver insights; we help you translate them into strategic action that aligns users, business goals, and emerging technologies.
"From insight to impact, through structure and alignment."
Our Expertise
Three pillars of transformation
UX Strategy & Research
Making complex systems understandable. We conduct in-depth research to uncover user needs, pain points, and opportunities—then translate findings into actionable strategic frameworks.
- →Qualitative & quantitative research
- →Strategic UX audits
- →Competitive intelligence
- →Design systems thinking
Customer Journey Management
Structuring experience across silos. We help organizations design, implement, and manage cohesive customer journeys that span touchpoints, teams, and technology platforms.
- →Journey mapping & orchestration
- →Touchpoint optimization
- →Service design frameworks
- →Cross-functional alignment
Team Coaching & Alignment
Connecting UX, business, and AI. We elevate UX teams to collaborate effectively with stakeholders, articulate value clearly, and integrate emerging AI capabilities into experience design.
- →UX leadership coaching
- →Stakeholder facilitation
- →AI transformation readiness
- →Practice maturity building
AI Transformation
Introducing InspectAI
A diagnostic platform developed by UX's Consulting and Steenput Consulting to help organizations assess and improve their AI readiness at scale.
InspectAI automatically audits websites and digital ecosystems to evaluate how well they are understood by AI agents and generative systems checking their semantic structure, UX clarity, and data integrity.
By combining UX research principles, structured data analysis, and Generative Engine Optimization (GEO), InspectAI identifies the missing links between your content, code, and customer experience.
The result?
Actionable insights and prioritized recommendations to make your platforms discoverable, interpretable, and performant in the era of AI-driven search and automation.
AI Readiness Measurement
Measure your site's readiness for AI and agent-based discovery
Generative System Analysis
Understand how your digital experience is interpreted by generative systems
Actionable Improvements
Translate audit results into concrete UX and technical improvements
InspectAI is not just a tool it's the AI-powered extension of our UX strategy expertise, enabling continuous improvement and measurable impact.
Work with Us
Let's transform together
Ready to align your user experience with strategic goals? Reach out to explore how we can help.
Based in Europe, working globally. We partner with forward-thinking organizations ready to elevate their user experience practice and embrace strategic transformation.